Improve the returns per media interview
Speaking with journalists is one of the most dreaded aspects of communications.
If you talk too much, you may end up revealing confidential information.
But if you talk too little, you may not share adequate information for the journalist to write a story.
This is the main reason why many companies don’t get enough stories in media.
We have developed a method to getting your story in print without sharing anything you don’t want to share.
We share these insights in our media training sessions.